WARNER BROS. WORLD
Creating a magical experience for everyone
Miral is Abu Dhabi's creator of destinations, uniting people and places through unique, immersive and exciting experiences. We were given the mammoth task of designing the entire digital ecosystem for its crown jewel, Yas Island and the theme parks on it - Warner Bros. World, Yas Water World, Ferrari World and Climb (5 apps and 5 websites in total).
For this case specifically the goal was to translate the magical spirit of Warner Bros. into a platform that holds hands with our customers all the way from discovery, to booking, to gamifying the whole experience inside and outside of Warner Bros. World Abu Dhabi.